Launching on Amazon? - Persuadable Research Corporation

 

How Market Research Helps You Launch Smarter on Amazon

So, you’ve got a great product idea and you’re ready to launch on Amazon. Awesome! But before you hit “publish” on that listing, take a step back—because success on Amazon takes more than just a good product.  That’s where custom research can help!  At its core, research helps you understand what category consumers value most, how they find category products, what makes them stop and look, and what makes them buy. Whether you’re launching a new health and wellness product, snack brand, or the next great gadget, here’s how smart research can help you win:

🎯 Find Your Niche

A Rocket Powered Study can be a fast, affordable option focused on answering category or product questions.  Who is your primary target? What is trending?  We can analyze the market to see where your best opportunities lie.

🧪 Test Before You Invest

Looking for insights on your category or brand?  Our custom research studies cover everything from product concepts and packaging to pricing and positioning.  We help you make confident data-driven decisions to understand what resonates most with your target consumers.

🛍 Optimize Your Listing

Think of your Amazon listing like your storefront. We can help you test images, product claims, and messaging to make sure your listing converts to sales.

💬 Learn From Real Customers

At any point in the journey, we can conduct in-home usage tests, observe participants through the shopping experience, and follow up after product usage.  This process will help identify why consumers love your product, as well as identify any pain points or frustrations.

 

Launching on Amazon is competitive—but with the right research, you don’t have to guess. You can move faster, smarter, and with data to back you up.

 

Want to see what we could uncover for your brand? Let’s chat.