Not every business question requires a large, sweeping research study. Rocket Powered Surveys offer brand marketers a fast, affordable marketing research option focused on answering a critical question in days, not weeks. This solution is ideal for marketers and entrepreneurs who need data quickly to make informed decisions now. This isn’t do-it-yourself. This isn’t an omnibus. This is a custom, dedicated research study.
In order to deliver this research fast, affordably, and at our standard of quality…the study has to be simple.
- 8-minute custom survey
- Up to 15 custom questions depending on question types (grids and open-ends consume more time).
- 5 pre-defined demographic questions (age, gender, race, state, income).
- Minimal programming logic (skip patterns, piping responses).
- No coding of verbatims. Verbatims can be coded for an additional cost.
Use Rocket Powered Studies to answer questions like these . . .
- What percentage of gamers are experiencing motion sickness? How many are treating?
- Why do users of liquid bandages prefer the form? What type of injuries do they use it for most often?
- What’s more important in the category: brands, forms, ingredients, or need state?
Possible Applications
- Package / concept / claims reactions
- Category insights
- Consumer perceptions among targeted category users